User Experience Tracking


  • Usage Metrics
  • Talk w/ Marketing and PM about tooling to keep track of metrics
  • Usage of app: Mixpanel, Fullstory Errors,
  • Logging: Datadog, Sentry
  • Marketing: Google Ads, FB Pixel
  • Feature Flagging: LaunchDarkly - feature flagging conversion tracking or segments

Feature Flagging

  • LaunchDarkly
  • Are we turning on features slowly? One by one? For specific segments? By type of user?
  • Blue/Green Deploys
  • Rolling back deploys strategy?
  • Horrible error?
  • Automatically track errors and roll back?
  • A/B testing using feature flags, collect metrics on what does better

Ad Platform Integration